8 Commandments Of Instagram For Bloggers

We like to point out that there are no rules when it comes to blogging. Do your own thing and enjoy yourself…yet we all quickly learn that when it comes down to it there is an etiquette in blogging. So correct, not exactly rules as such…but there are certainly some things you should definitely not do so I thought I’d point out some of those in terms of Instagram!

– The Instagram Bible-

1. Thou Shalt Not Follow And Unfollow Hundreds Of People

Don’t do it petal, you’re just pissing people off. Social blade has come to light recently and pretty much everyone is checking everyone for them playing the mindless game of following and unfollowing hundreds of people a day just to grow their own following. Not to mention people like this are the talk of whatsapp groups. Don’t tell me that if you are in a whatsapp group with other bloggers there isn’t a time you will all discuss THAT person that keeps unfollowing and following you.


2. Thou Shalt Not Spam Peoples Photos with ‘F4F’

I have actually started replying to the people who do this. Why comment on someone photo with ‘F4F’ when you could just leave a really lovely comment and not piss them off? Just be like ‘woah girl slaying that contour and those brows are out of this world’ and when they look at their comments they will be like ‘oh and who is this lovely human taking the time to comment on my photos let me check them out’. It’s much better to grow your following organically and you can make friends along the way too, isn’t that great!


3. Thou Shalt Not Go Overboard On Just Commenting Emojis

This is spammy as it comes. Why? What is the point? It doesn’t strike a conversation for one? Sure the other person might notice that you spent all of 1.2 seconds clicking the heart eyes emoji but then it’s not really genuine is it. What’s wrong with actually leaving a nice comment if you liked it enough to post an emoji? It’d have only taken you a few seconds longer and you’d have probably struck a conversation/gained a new follower.


4. Thou Shalt Not Ignore The Importance Of Disclosure!

If you have been paid for that content to be promoted on your Instagram. If there has been a transaction of money and an arrangement set up in place then this should be disclosed in the caption of your image. Don’t mislead your followers. It’s better to be transparent and gain a loyal following who trust your word and your values than having a load of followers who show no interest. All it takes is a quick #ad in your caption.

5. Thou Shall Make Sure To Read The Captions

Come on now this has happened to every single one of us hasn’t it?! I’m not talking about a makeup flatlay and the caption is like ‘bla bla bla bla I really need to expand my makeup collection’ and you comment with ‘woah I love that mascara if gives such good volume’. No, no I’m talking about when someone’s caption is ‘I’m off out today to explore more of where I live’ and someone will comment with ‘have a lovely holiday’ ha! Or a caption along the lines of ‘I’m feeling really down at the moment I’m struggling to keep up with everything and Uni is getting on top of me’ and someone will comment ‘That sushi looks nice’ and the Instagram photo they are commenting on is a flatlay with a notebook in it. It’s so stupidly annoying but if your going to bother to comment then at least look at what the photo is and have a look at their caption!


6. Thou Shall Avoid bots and bought followers

Just steer clear, don’t do it. If you haven’t seen the drama over past month or so then where on this earth have you been hiding! It came to light that bloggers were paying for bots which automatically followed and unfollowed loads of people in a day. Well, all the Twitter bitches surfaced of course and caused carnage just as they love doing and it all just got a little out of hand, to be honest and people who hadn’t done anything wrong were having the finger pointed at them and it was all a little cruel and rude. BUT that being said, just don’t do it! It’s not going to gain you anything in the long run! I love that my following has been organic, I’ve seen my numbers grow (and fall!) and each time I hit a new milestone I’m all warm and fuzzy inside and other bloggers are happy for you. If you go and buy your followers and use bots what do you have to be proud of when you hit those targets? Think about it people…


7. Thou Shalt Not Ignore The Need To Credit Images

This one makes me scream with annoyance and pretty much every other blogger. I get that Instagram is a platform for sharing images but..it’s a platform for sharing YOUR images! Don’t try and pass off someone else’s hard work off as your own, it’s really rude and wrong for starters. However if you want to share some love for an account and you choose to use their image you should always tag them in their image AND clearly state in the caption that it’s their image too I would even go as far to asking permission first because it’s happened to so many people where their images have been stolen it’s become a touchy subject and I can understand why. Do you want to know what really grinds my gears though? Taking an image off Pinterest, and a) passing it off as your own and not crediting anyone for it or b) putting ‘photo credit: Pinterest’. Did Pinterest take that image you are using? Did they stand behind the camera and push the shutter button? No. If you really feel the need to use others images and not take your own then you should be spending that time finding out the original source and if you cant? Don’t use it. Simplesssss.

8. Thou Shall Engage With Their Audience

This can be really difficult sometimes and it can be hard to reply to some comments if there isn’t really anything to be said but I try and comment on as many as I can or at least put a love heart on the comments to show some appreciation for people who have taken time out of their day to comment on your work. It’s nice to repay the favour too if someone leaves something really sweet and lovely on your image pop over and have a look at their feed and you could leave a nice comment on theirs too!


Do you have any more commandments to add to the etiquette rules of Instagram? Comment below on what else you think should be on here.



  1. 07/06/2017 / 8:12 am

    Love this post, the style is presented in is so original and the information is so true and also helpful! x

    Ariadna || RAWR BOWS

  2. 07/06/2017 / 10:54 am

    These are all so true!! The unfollow/follow game really, REALLY grinds my gears. Why do it?! I don’t understand these games people play on IG – buying bots, is another one. What’s the point? It might take longer, but I’d much rather grow my followers organically than buy fake ones.

  3. 07/06/2017 / 11:31 am

    Thanks for this post! I love your honesty in every post, it helps when you’re real, you stand out and I personally appreciate it 😊Instagram and other social media platforms are a tough beast and it takes time and effort to gain a following, it’s frustrating at times but I think if you just do it because you love it then the numbers don’t matter but on the other hand if it is your main source of income it’s hard not to pay attention to it.

    • throughthemirror
      08/06/2017 / 7:12 pm

      aaaah what a lovely comment! Thankyou for your kind words, I just try to keep everything on here honest with a little added humour/sarcasm hahaha! It can be hard when you work so hard to build what you have and people follow you for the wrong reasons but you are right we do it because we love it!

  4. 07/06/2017 / 11:37 am

    Preach! This is literally it. There’s nothing more to add. Follow and unfollow is so annoying especially, for us smaller bloggers. ;_;

    • throughthemirror
      08/06/2017 / 7:11 pm

      Yes! It’s so infuriating because you feel like they are following you for the wrong reasons too! I’d rather they just didn’t follow me!

  5. 07/06/2017 / 2:44 pm

    Couldn’t agree more with these! People who follow loads of people and then just unfollow them all a couple of days later is one of my biggest Instagram pet peeves xx

    Lauren | itslaurenvictoria.blogspot.co.uk

    • throughthemirror
      08/06/2017 / 7:11 pm

      IT’s the most annoying thing ever isn’t it!!

  6. 07/06/2017 / 6:28 pm

    I love this advice! Seriously, nothing annoys me more than commenters that don’t read my caption! And just replying with emojis is such a cop-out! If you left a nice comment with some emojis in it, I’d probably check out your account. And don’t even get me started on the people that follow you and unfollow you immediately! Grrr….

  7. 08/06/2017 / 3:17 am

    These are all great pieces of advice! I’m still figuring out how to use Instagram ♥
    Amy xx

    Little Moon Dragon

  8. Courtney
    09/06/2017 / 4:19 am

    Totally agree about the emoji comments! Its so generic that it doesn’t mean much and half the time I’m not sure why they’re commenting on a stationary photo with a cookie emoji.

    – Courtney

  9. 10/06/2017 / 10:09 am

    These are so true and relatable! The follow/unfollow game really gets on my nerves. I can see how obvious it is when someone does it. I feel as though I have to like so many of someones photos and then follow them, so it doesn’t look like I’m going to unfollow them the next day. Of course I like their content, so like it but I feel as though I have to work to show that I actually like peoples content on Instagram due to all of these points that you make.
    Great read,
    Lois x

    • throughthemirror
      10/06/2017 / 5:20 pm

      Yes! All of this is so true and I feel the same way you do!

  10. Ronnie
    14/06/2017 / 1:50 am

    I really enjoyed this post! Instagram can be so frustrating with so many people who do the follow/unfollow thing it’s so annoying! It’s so weird when people comment random things under a pic that has nothing to do with the image


  11. Rosa
    14/06/2017 / 11:49 am

    I think it’s difficult sometimes with the caption thing. Sometimes when some has a picture and then has a completely different caption, I struggle to know what to comment.


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